Human resources

Objective

Understand how to identify, hire, retain, and build retail talent.

Content

Introduction to Human Resources

• Understand the importance of having the “right” people for a successful retail business.
• Learn the profile, job requirements, and skills for a retail sales associate.

The selection process

• Explain the components in the selection process
• Explain how to source and recruit associates
• Understand how to conduct an interview and make a hiring decision
• Understand the cost of making a “bad” hire
• Learn the basic Employment Regulations

The manager’s role in the onboarding process

• Describe the employee orientation process
• Describe the manager’s role in the training process

Maximizing associate/employee performance

• Understand the importance of providing regular feedback
• Recognize circumstances that require coaching and explain how to address those areas
• Describe how to measure, observe and coach for improved performance
• Explain how to develop realistic stretch goals to challenge sales associates
• Describe the role of providing rewards and recognition in maximizing performance

Managing Communications

• Describe the manager’s role in effective associate communication
• Describe how to communicate with sales associates about promotions and special events
• Learn the elements for conducting a successful store or department meeting